You’re Allowed to Exist Without a Niche
Everywhere online, the message is clear: pick a niche, brand yourself, optimise for visibility. But you’re not a product—you’re a person. And people are naturally multi-layered. Your worth isn’t tied to marketability; it’s rooted in your curiosity, relationships, and the lives you touch.
Why the Niche Pressure Exists
- Algorithms reward consistency and repetition.
- Productivity culture frames humans as brands.
- Comparison online makes multi-interest lives look “unfocused.”
What to Try Instead
- Portfolio living: treat interests like projects, not cages.
- Seasonal focus: 2–3 months deeply exploring, then shifting.
- Throughline: unify with values (“I bring clarity to chaos”) rather than labels.
Scripts for When People Ask “What’s Your Niche?”
- “I help people understand [topic] in creative ways. Current focus: [project].”
- “I follow curiosity, and right now it looks like [interest].”
Final Thoughts
You don’t need a niche to be valid. You only need to be yourself—evolving, curious, and whole.
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