Let’s be honest — Facebook isn’t the hot new app anymore. But it’s not dead either. If you’re wondering what’s new with Facebook in 2025 and who’s still using it, the answer might surprise you.
Is Facebook Still Relevant in 2025?
Yes — but in a different way. While Facebook may not dominate Gen Z’s screen time, it remains a social giant, thanks to its community features, integration with Instagram, and Meta's ecosystem (including Oculus and Threads).
Who Uses Facebook in 2025?
- Millennials (ages 30–45): Still the largest user group — they use it for events, groups, and parenting forums.
- Gen X & Boomers: Love Facebook for staying connected, birthdays, and news.
- Small business owners: Still rely on Facebook Pages, local ads, and Marketplace for visibility and sales.
- Gen Z? Yes — especially for Facebook Dating, Messenger, and specific niche groups (like campus exchanges or meme hubs).
What’s New with Facebook in 2025?
- AI-powered feeds: Your home feed now mixes Reels, group posts, and trending topics based on Meta’s AI predictions.
- Integrated Reels & Stories: Facebook now fully syncs Reels with Instagram for cross-platform engagement.
- Revamped Marketplace: Easier navigation, boosted seller ratings, and local delivery options.
- Facebook Dating 2.0: Now includes video speed dating, interests-based matches, and secret crush lists.
- Groups & Events integration: AI auto-suggests groups, events, and digital communities based on your profile and likes.
Why People Still Use Facebook
- Event planning & RSVPs (still easier than on other platforms)
- Marketplace — cheaper than Craigslist, faster than eBay
- Local groups — parenting tips, apartment hunting, city-specific memes
- Staying in touch with family — especially older generations
- Business tools — Meta Ads Manager, Facebook Pages, Creator Studio
Facebook vs. Other Social Platforms
While Gen Z may prefer TikTok or Instagram, many still use Facebook — not for clout, but for connection. It’s less about aesthetics, more about utility.
Instagram: Polished and curated.
TikTok: Entertainment and trends.
Snapchat: Chat and friends.
Facebook: Community, family, function.
Real User Opinions (2025)
“I use Facebook only for birthdays and Marketplace.” – Ryan, 29
“Our uni still runs on Facebook groups for housing, events, and job boards.” – Alexis, 22
“It’s not cool, but it’s still convenient.” – Kim, 33
Want More Insights?
Why Isn’t Facebook Dating Working for You?
What’s Your Dating Style? Take the Quiz
FAQs
Q: Is Facebook still growing?
In terms of features and business tools, yes. In terms of new young users? Slower — but not dead.
Q: Should Gen Z still use Facebook?
Only if it fits their needs — campus groups, Dating, or local resources. It’s not about hype, it’s about function.
Q: Is Facebook Dating worth trying?
Depends on your location and age group — some users report success, others say it lacks volume.
Final Word
So, what’s new with Facebook in 2025? More AI, more niche communities, and smarter dating. And who’s still using it? Everyone — just in different ways. It’s not dead. It’s just grown up. And maybe that’s not such a bad thing.