What Percentage of Women are Into Crypto?


What Percentage of Women are Into Crypto?


According to recent data from investment platform eToro, only 15% of bitcoin traders are women, indicating a major gender gap in the cryptocurrency market.

While the percentage of female investors grew somewhat from 10% at the start of 2020, signaling a demographic shift amid a rise in bitcoin prices, the figure remained dismal.

In 2020, the price of Bitcoin surged, attracting a flood of new investors to various trading platforms. However, fresh evidence shows that men are still the ones who are most interested in cryptocurrency. The asset increased to about $30,000 by the end of the year, maintaining its upward trend that began in early January when it reached an all-time high of $41,826.

The scenario is similar to Ethereum, where female investors increased marginally from 11 percent at the start of 2020 to 12 percent.

"Technology is enabling more women to invest," said Heloise Greef, an Oxford University researcher who has been using eToro since 2016. "Investing has traditionally been the domain of the wealthy, but now because of the pandemic most of it has shifted online so, anyone with a thematic interest may participate."

eToro started in December when women were joining its platform at a quicker pace than men. In comparison to the 248 percent increase in male users, the platform claimed a 366 percent increase in female sign-ups.

Overall, according to eToro data, the number of persons holding bitcoin on the trading platform increased by 106 percent in January 2021 compared to the same period last year. eToro's Ethereum investors increased by 82 percent year over year.

eToro, along with Robinhood and Coinbase, is one of the most well-known sites for investing in cryptocurrencies, with over 18 million registered users since its founding in 2007. During a Reddit-fueled trading mania in select stock darlings from GameStop to AMC Entertainment last year, app-based and commission-free trading platforms grew in popularity.

On Friday, Bitcoin hit a new high of $38,346.61, as the world's most popular cryptocurrency encountered another roadblock on its way back to record highs.

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